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Why most online
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Web
Hosting Provider - ecommerce help |
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Many people
think that making profitable websites is
similar to gambling a Vegas Casino, either
you are lucky and Win or you loose.
Depending on the amount you put into your
business the amount you loose could be very
substantial. But their is more to the
process than luck. If you study the
similarity and differences that internet
business have you will see a familiar
ecommerce store with a title product photo,
small description, and of course the price.
One of the major flaws in this system is
information. Even if someone is interested
in your item they will navigate away from
your site just to find information. I
suggest that in addition the the typical
eStore you also make information very
accessible. You may wonder what type of
information could be useful? The answer is
limitless. For example if you are selling a
hat you may want to give the dimensions, and
even compare the color to an object like a
flower. You may also want to incorporate the
item with a personal touch, one way of doing
this is connecting the product to a emotion,
you may state "this hat is almost identical
to the had Will Smith wore in September 04
when he visited the Bahamas." (Naturally you
need to have correct information) This gives
your customer a feeling of warmth and desire
to purchase the product not just because
they like the product but because you were
able to connect them to the product on a
personal level. I like to give the example
from ebay of a worthless stuffed animal that
probably cost $0.50 at a thrift store that
sold for $192.50. Getting visitors to visit
your website can be done hundreds of ways. I
have personally tested many of these methods
with several different sites and with
different content. The result are somewhat
shocking. |
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